Peter Ampe has an outspoken preference for ideas that tap into the real world and become part of people's lives. This reflects in a unique track record, combining 43 Cannes Lions and 14 effie awards to date. In the last decade he had a seat in the Global Councils of Publicis, DDB and Grey.

Peter started out as a language teacher for political refugees and a journalist. At the age of 29 he joined the world of advertising, with the ambition to make it less advertising and more authentic. Peter is one of Belgium's most awarded creatieves, in 2016 he was honoured with a Special Award for creative leadership that came with the turnover he achieved at DDB Brussels. But it’s not awards that keep him awake at night. It’s how to keep in touch with the real world and have an impact on it.

Co-author of Fame&Frame, a model combining creative magic and commercial logic, FamousGrey, 2019.

Author of "The mind works best at Running Speed", Borgerhoff & Lamberigts Publishers, 2016.

Author of "Handbook for the Head", DDB Brussels, 2014.

Poetry installations in Ostend (B), Bruges (B) and Swansea (Wales), 2000.

Education

Ghent University

Master of Arts in Linguistics and Literature: Language English

Y&R Europe

Advanced Advertising Skills

Experience

Global Creative Council

Grey Network

Executive Creative Director

FamousGrey Brussels and Paris

Global Creative Council

DDB Worldwide

Executive Creative Director

DDB Brussels

Creative Director

Happiness Brussels

Worldwide Board of Creative Directors

Publicis Group

Creative Director

Duval Guillaume Brussels

Senior Copywriter

Duval Guillaume Brussels

Senior Copywriter

TBWA/GV Company

Copywriter

Young & Rubicam

Free lance journalist

De Morgen, Focus Television, HLN, Tips

Awards

To date

43 Cannes Lions, 5 Gold Campaigns, 127 Shortlists, Cannes Lions

To date

73 eurobest awards, 2 Grand Prix, 14 Gold, 150+ shortlists, eurobest

To date

154 Creative Belgium Awards, 3 Grand Prix, 200+ Shortlists, Creative Belgium

To date

14 effie Awards, 1 European effie, effie Belgium, effie Europe

2019

Top 25 Best Campaigns of 2019, Contagious

2019

1 Grand Prix, 2 Gold, 7 Silver, 2 Bronze, Creative Belgium Awards

2018

3d Most Awarded Grey Europe Campaign in Cannes, Volvo Recruiting Car

2018

1 Silver, 2 Bronze, 9 Shortlists, Cannes Lions

2017

Creative Agency of the Year (18 awards, 4G, 5S, 8B), Creative Belgium

2017

European Network of the Year, eurobest

2017

Special Award For Creative Leadership, Media Marketing

2017

GOLD LION in PR, Cannes Lions

2016

Creative Agency of the Year (14 awards, 2G, 8S, 4B), Creative Belgium

2016

Agency of the Year, Media Marketing

2016

Digital Agency of the Year, MIXX Awards

2016

European Network of the Year, eurobest

2016

1 GOLD, 4 SILVER, 9 BRONZE, eurobest

2016

GRAND PRIX design, EPICA

2016

8 LIONS (1G, 3S, 4B), Cannes Lions

2016

GOLD LION in PR, Cannes Lions

2015

Runner Up Creative Agency of the Year (9 awards, 3G, 2S, 4B), Creative Belgium

2015

GRAND PRIX Mobile, eurobest

2013

1 Winner, 1 honoree, 1 nominee, Webby Awards

2013

Graphite Pencil, D&AD

2012

1 Grand Prix in Interactive, 3G, 2S, 5B, 3d in agency ranking, eurobest

2012

5 SILVER LIONS, CANNES LIONS

2010

GRAND PRIX IN FILM, Shark Awards Kinsale

2008

GRAND CLIO innovation, Clio Awards

2008

GOLD PENCIL, THE ONE SHOW

2008

GOLD LION in Cyber, Cannes Lions

2006

Diamond Award, Creative Belgium

2006

Best Creative, Media Marketing

2006

GOLD LION in Media, Cannes Lions

2005

GOLD LION in film, Cannes Lions

2005

GOLD LION in Press, Cannes Lions

2003

European Agency of the Year, eurobest

2000

GOLD in Press, eurobest

1998

GOLD in Film, eurobest

1997

Best Copywriter, Creative Club of Belgium

Clients

Volvo Cars Toyota Belgium Toyota Europe Volkswagen Belgium Volkswagen Europe IKEA Belgium BASE mobile Doctors without Borders bol.com Dexia Bank Lotus Bakeries Douwe Egberts De Morgen newspaper Flemish Milkboard Flemish bakers Brussels Airlines Belgian Brewers Studio Brussels Radio 1 Delhaize supermarket Spa Barisart Belgacom Telco Proximus Telco Telenet Telco Alzheimer League League of the Blind Audi Belgium Stella Artois Duvel Belgium Duvel US Belgian Railways Thalys