Simplified Stories

GRAND PRIX in Design @EPICA
SILVER Lion in Print&Publishing @canneslions2016.

Research shows that reading slows down the symptoms of Alzheimer. So, how could we keep people with dementia reading as long as possible? We teamed up with book publishers Borgerhoff & Lamberigts and launched simplified stories, simplified versions of existing bestsellers.

Role
Creative Director, Creating Director
For
Flemish Alzheimer League
Date
March 2016
Type
Health, Book publishing, PR